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Editing for the Next Generation: The MySpace Form (myspace editing) The goal of a good editor is to make any piece of text appropriate for its audience and form. Books must fit into the expectations of a publishing company in order to fit the expectations of those who buy the books. Magazine articles must fit the style of the magazine including its goals and also its audience’s expectations. Content is certainly important, but voice and specific word choice are also big components of catering to an audience. A scientific magazine should not sound like the latest gossip. Likewise, a glamour magazine should be far from stiff and boring. When it comes to internet editing, even more elements are added to the typical editing criteria. Consider for a moment the different aspects of editing for the MySpace pages. Individual Pages An individual is not required to edit their pages. MySpace editing does often involve self-editing however. A page owner is writing about themselves, introducing themselves to many other people. No doubt that page owner wants to send the right message. Self-definition is very important in order to effectively communicate your intentions with others. That is where MySpace editing comes in. Here again, word choice is very important. Careful use of adjectives and other descriptive words can paint a picture for other visitors to the site. Using generic terms like ‘thing’ and ‘a lot’ will leave a person sounding boring and bland. In addition to self-representation, individual pages really should be edited for appropriate citations. That may sound tedious and so like ninth grade English class, but it is important. Quoting authors and lyricists on your page is an effective way to express your own feelings, but if the words are not your own, you cannot claim them. Plagiarism is wrong. In addition to the ethical issues, you should give credit to the people you quote for other reasons as well. Visitors to your page may really appreciate the words and lyrics that you quote. If you give credit to their author, other people can find more similar words to enjoy. Corporate Pages MySpace editing is useful for individuals, but it also opens up job opportunities. Because of the popularity of MySpace pages, advertisers have naturally started enjoying the benefits of the high traffic. The problem is that many advertisers may not be familiar with the format of MySpace nor the appropriate language to use to reach the audience that is surfing there. A qualified user can use their expertise to help corporations effectively use the pages in order to best reach the audience. A member of that audience can edit for the presentation of content so that it will be the most effective at getting the readers’ attention. If you are one of these qualified users, MySpace editing could lead you to a successful career in all kinds of editing. Use your own page as a resume. If you aren’t interested in the career, you could just have some fun making the most of someone’s use of the pages. You will no doubt be well rewarded for your efforts. MySpace editing can take more than one form. The important thing to remember is that no matter what the format is for writing, correctness is important. Especially when your words are representing you, you will want to be clear and correct in your writing. Giving credit to those people you quote is the correct thing to do ethically, but it is also respectful. Finally, editing for companies without the proper know-how when it comes to internet advertising could be quite profitable. You’ll be more likely to get the job if your own page is effectively and correctly put together.

Copyright Infringement Lawsuit Who are in Copyright Infringement Lawsuits? A copyright infringement lawsuit can be brought down for any number of reasons: someone using a song in a podcast or radio program, a writer ‘borrowing’ information from another work, the copying of video or mp3 off the internet without permission (or sometimes, even to another CD or DVD). Copyright infringement lawsuits are not generally brought to the average person, unless they’re downloading a LOT of music or movies, but usually for large operations: software pirates reselling goods on eBay or to some other unsuspecting victim, someone ‘sampling’ a song to make another, or maybe a person reselling mp3s online. When you understand the implications of it, copyright infringement lawsuits aren’t frivolous as some people may make it seem. For the most part, the average person’s familiarity with a copyright infringement lawsuit is taking down copyrighted material after receiving a nasty email. The use of works that are used in major record albums my major recording stars like Britney Spears or 50 Cent, people will begin copyright infringement lawsuits for songs that bear resemblance to another song. Usually these suits will be lost because it’s rather hard to prove inspiration, but they are rather costly and draining, especially if there isn’t a large backing legal team. Copyright infringement lawsuits for large enterprises can be rather costly and time consuming as well. If you work for someone, and you plagiarize someone on the company blog, the whole company can be sued, and you fired, for that infraction. Another large copyright infringement lawsuit is the eminent MySpace v. Universal Music Group, who is claiming that MySpace is knowingly committing copyright infringement by allowing it’s users to upload copyrighted material. Even then, Universal Music Group has been negotiating with MySpace and couldn’t come to an agreement – then they filed suit. Universal Music Group has an agreement in place with YouTube, where YouTube agrees to follow Universal’s rules. It’s worked out well thus far, and I think with an agreement in place ‘user created content’ will retain a destination on the internet. This is a testament we all need to be with social networking sites and ‘user created content.’ We need to watch ourselves, because many times we may not realize the veracity of our actions. Sometimes, people break copyright laws on purpose. There is a huge market in the dealings of pirated software – from Windows to Photoshop to The Sims. It’s very easy to share peer-to-peer, and because of that, people can resell ‘pirated’ for a high price – all profit. Or they’ll download MP3 and resell them; or eBooks. These people who resell these items get nasty penalties – with both copyright infringement lawsuits and criminal cases. They’ll pay a hefty fine and go to jail. As you can see, copyright infringement lawsuits can affect any one of us – from our friends on MySpace to our employer, to the computer geek down the street. It’s very easy to violate copy rights, and you have to watch yourself. The chances are good that you won’t be involved in a major copyright infringement lawsuit, but you still need to ensure you’re following the copyright rules of engagement. Copyright infringement lawsuits are important in determining what is, and isn’t, applicable to copyright laws. Because of these lawsuits, our laws have changed regarding fair use, internet use, and the Electronic Frontier Foundation and CreativeCommons.com has been formed. The lawsuits help us to understand what is, and what isn’t fair – and these organizations have helped the masses to understand what’s so important about copyright, and why we need to defend our freedom of speech.

Being Effective in Your Persuasive Writing (persuasive writing) The goal of persuasive writing is to have the ability to influence or change a persons mind with your words. You encounter these in your normal everyday life. Whether it is a politician trying to convince you to vote for them, a commercial for a company that wants you to buy there product, or from your children trying to explain the reason why they should be allowed to go to that concert, persuasion is all around. You may even use the power of persuasion on yourself, like deciding why or why not you should eat that last piece of pizza or if you really need to buy another white shirt even though it is a really good deal. Everyday you have to decide on whether one choice is better than another and why. To succeed in your persuasive writing venture you need to follow a few simple rules. You must have focus. Decide on what position you are trying to persuade. Are you for or against the topic your writing about? Choose a side and stick with it. Arguing both sides of the fence will be detrimental to your persuasion. There are three techniques that you will need to use to have convincing persuasive writing. Now you need to provide facts and evidence to support your writing. Statistics and examples are used to provide the reason people should choose you position and believe your writings. You can also include facts and evidence that demonstrate why the opposition is wrong. This should be eased into. Remember you are trying to persuade and convince them on why you position is better not offend or alienate them. This is called the logos technique of persuasion writing. Another persuasive writing technique is ethos. This is where you have to prove yourself to be a creditable person. To be able to make your readers believe that they should have confidence in what you are telling them. The best way to prove your credibility is to provide true and undisputable facts, be articulate, and explain why you are capable of proving this information to them. Pathos is the third technique you will use in your writing. This will appeal to the emotions of the readers. This can be the most important technique but also the most critical. It must be used with caution or you can just as easily turn the readers against you as you could bring them with you. Appealing to your readers emotions can be tricky. This must be done subtly To work this effectively you must have the ability to make the reader feel your emotions, the joy, the pain, the hurt whatever the case maybe. You need to pin point your target audience and write to appeal to them. What sounds interesting and persuasive to a teenager most likely will not work with a middle age woman. Whether you are targeting men or women will make a difference in you writings. Identify with your target audience. An example of this would be “only the cool kids will be wearing product XYZ” or “we know as a respectable home owner you will want to…..” By identifying with the intended audience it pulls them into what you are writing and how or why it pertains to them. Persuasive writings can be a challenge. You have to objective and opened minded to other positions of the topic at hand even though sometimes you don’t want too. Remembering you goal is just to persuade them why yours is better. This does not necessarily mean that the opposition is bad or wrong, just that yours is a superior choice.